Let ChatGPT Sell for You: How to Use AI to Grow Your Business (Even While You Sleep) - Mabel Vazquez

Learn how a Custom GPT can quietly work behind the scenes to share your products and support your business—day or night.

Website: https://cloudtifulbiz.com

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[00:00:00]:
Foreign hello, my name is Mabel from Cloudtifulbiz . And today I'm going to talk about how you can let ChatGPT sell for you and how to use AI to grow your business even while you sleep. If we haven't met yet, I'm a former academic turned digital entrepreneur. I'm also a mom to two beautiful daughters and and a 12 year old puppy. I started teaching about AI years ago. But now we're really starting to see its power come to life in a way we couldn't before. And that's exactly why I'm so excited about today's topic. How you can use AI and in this case, ChatGPT, to grow your business and even have it working while you're asleep.

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Generative AI has completely changed our lives. Much like when we first started using the Internet or when mobile phones became a part of everyday life. My daughters can't even imagine life without us. So today I want to share two strategies that have completely changed the way I run my business. The first one is improving your AI visibility. And the second one is creating custom GPTs to promote your products. The first approach with AI for many people is using ChatGPT. But today it can do much more than when we first started using it.

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Today it can create images, search the web if enabled, connect with other tools and apps using APIs, meaning that you can connect maybe your website to ChatGPT and do amazing things. But it now can also recommend your products and services. And that is the first strategy that I'm going to to show you now to explain how it works. I'm going to show you an example. You know, people use ChatGPT to ask all kinds of questions. So let's say someone asks, I'm looking for a way to keep my pet's information organized. What do you recommend? ChatGPT usually searches its own data, but if you choose to search the web, it gives you real time results. So let's see here.

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You can see here that ChatGPT shows actual products in your results. Even links where you can buy them. So now imagine if those were your products. That's instant promotion and free traffic. You don't have to pay anything to get it. Now this is important. AI tools only recommend what they can understand. If your content isn't AI optimized, you could be losing traffic and sales.

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So how do you improve your AI visibility? Well, AI visibility, or some people is calling it geo or generative Engine optimization, is a little different from traditional SEO or even social media marketing. Because we are now in a world where People don't just search Google, they're asking ChatGPT, Bing AI and other tools for recommendations. Then how can you improve your AI visibility? Well, you need to focus on creating content that is easy to understand. You have to focus natural human friendly text rather than keyword stuffing because that's the main difference, the main difference from SEO versus AI visibility. And you have to know what your ideal client might ask and answering that in your content. It's also a good idea start talking about your business to AI tools. This is introducing your business to AI tools like ChatGPT. Then I have great news.

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First, AI AI tools may recommend your content, your website or your blog. Even if it doesn't rank well in Google. You know, it doesn't have to be in the first pages because tools like ChatGPT can extract information in real time and your product or website could be recommended. Another great news is that if you use it correctly, ChatGPT can help you identify areas to improve. For instance, you can start with this prompt, ask would you recommend this? And then you can describe your product, your website, or even at your link to someone asking and here is important that you know what kind of questions your ideal customer could ask. Then you describe the question sir and you can add one why or why not? And you will receive very good information about how you can improve your content for your AI visibility. But it's important to remember that you still need both. You need SEO, traditional SEO because people still use Internet to search.

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Still Google is used to search for content. And you also need to improve your AI visibility. And you have to work with Vault. So I know it can seem a little overwhelmed, but you can grab my free guide AI visibility boost for your shop or website to help you start with this. Okay, now let's talk about the second strategy that is creating custom GPTs to promote your products. Okay, now let's talk. Now, maybe you're familiar with this, but if not, you may want to know what exactly is a custom GPT? Well, it is nothing complicated, it's just a smaller, let's say GPT. It is a smart part of ChatGPT that you can train to behave in a specific way.

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It still runs inside ChatGPT, but instead of answering just any question, it focuses on something you wanted to. Now you can use Customs GPT inside the free version, but if you want to create a new one, you need the paid version. This is ChatGPT Pro. So you can create a custom GPT and you can tell it what kind of task should it help with how it should respond, what kind of tone should it use? Maybe friendly, serious, funny, what to say when someone starts a conversation. What kind of information should it ask the user? And you can add your own knowledge or expertise to it. So it's like giving ChatGPT a clear role and personality. And adding your knowledge is very important because you know ChatGPT is trained on a lot of public data, but it doesn't know everything, especially if you've created something new. Because we just talk about introducing your business to ChatGPT.

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So you can, for example, add information about your business. When ChatGPT was created, it may not exist. And now you can add this information. So you are now using, you're not just using AI, you're combining its power with your own expertise to create a useful tool. So maybe you're wondering if it is complicated. Well, it's not. It is really easy to create a new custom GPT you now need to code. So it is also very fast.

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You can create one in a day, in minutes. And it's simple. You only have to fill out a form with information and you have your custom DPT ready to go. But let me show you really quickly how you can create a new custom GPT. All you have to do is go to the right menu and you are going to see an option there that is GPTs. And then you go to my GPTs and you are going to see an option there that says Create a GPT. So this opens the screen to build your custom GPT you don't need any coding skills. You will see and you will see also two options here.

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Configure or Create. And Create is the easier one. So let's start here. To create our new custom GPT we have the options Create or Configure. So we are going to start using Create. And I'm going to create a custom GPT to generate menus for toddlers. So here I enter the basic information and you can see how ChatGPT is going to start asking follow up questions to get all the details. Okay, So I enter here the information and ChatGPT sets updating GPT.

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Now it gives me this option. I'm going to change the name maybe to Menu Body. Okay? Okay. And now it keeps asking questions. You can enter all the information here. It also is going to generate a profile picture and also we have some conversation starters here. Okay. And you can keep entering information.

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It's going to ask more questions. For example here maybe I always like having like balanced meals. Okay, again it is updating the GPT. And at the same time, it is improving the information in the configure option. You're going to see it now. Here we have all the information and you can also enter the information here, or you can tweak anything you want. For example, you can add your own knowledge here. It has an options.

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It has an option to enter, for instance, files here. And you can, for example, add your favorite recipes or maybe some menu planning strategies and completely customize it. Okay. After that, you just hit create and your custom GPT is going to be ready to share with the world. So why would anyone want a custom GPT? Well, people are using custom GPTs for all kinds of reasons. To share their knowledge, to help others with daily tasks, to make learning easier, to guide users through a specific process, to recommend tools or ideas, or simply to make something more fun and interactive. So you can see now that there are custom GPTs for a lot of things. This include that they are being used in education, in small businesses, content creation, pretty much any area.

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Now, you may be wondering, how do I use a custom GPT to promote my products? Well, let me show you an example. Well, this is a GPT I created to help digital entrepreneurs build workbooks. So let's start. And first it asks about my audience. So for this demo, I choose middle school girls because my daughter just started middle school and like any mom, I'm a little worried about her. Okay, so now the GPT analyzes what would be most useful for that audience and gives me two options here. So I have these two options here, and I'm going to choose option one. Okay, and now you can see that it suggests three sections from my workbook.

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These are based on a set of proven strategies I trained to use. But here's the smart part. You can also see it promoting one of my other products. This is my AI visibility toolkit. And here it even provides a link so people can click and go straight to buy it. So you can see this is a great tool because every time someone uses this GPT, they get value. They see how the strategies work because it combines my knowledge with ChatGPT. But they're also introduced to my other offers in a way that feels helpful, not salesy.

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So it promotes my products 24 cents. And it was quick and easy to create. In fact, these strategies I just shared with you, improving your AI visibility and creating custom GPTs to promote your products can work together perfectly to put your business in front first of the right people, but also can help you to keep your offers selling automatically. So what's next? What you can do after you finish this presentation? Well, first, you can look at your product descriptions or your website this week and see if the content in your product descriptions and your blog or website answer the questions your audience would ask in AI. Okay, you can start thinking about it and then rewrite your content so it fits those answers. Second, you can start brainstorming what kind of custom GPT could help your audience while promoting your offers. This is having a custom GPT that gives value, but also helps you sell or promote your offers. 247 well, thank you so much for joining me today.

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I really can't wait to see you put ChatGPT to work and watch your business grow even while you sleep. If you have any questions, please send me an email. And don't forget to download your free guide. See you.